OUNCE WATER is an enormous passion for me, and I am happy to share with you more about our brand. Why did I start this company? It’s simple: I truly want to be part of encouraging people to live their best lives – not just through mindset, but by also taking better care of their bodies. Hydration is the key to that and as an avid runner and health enthusiast I know firsthand how important it is to be properly hydrated.

OUNCE WATER was co-founded by Meghan Rossi, Nicholas Carmona and myself in 2016 as a mechanism to more easily track our daily water consumption. It has been an amazing journey ever since! It didn’t take long for OUNCE WATER to grow from concept to a full-blown brand that formally hit the streets of New York City in the fall of 2017. 

Since then, OUNCE WATER has been known as an industry disruptor shaking up the shelves with its stand-out packaging and “Hydration Made Easy” slogan. In fact, in the summer of 2017 we were named a Top 10 Finalist in BevNET’s New Beverage Showdown.

OUNCE WATER is making healthier habits easier by doing the math for you! With a daily goal to drink 80 ounces of water, simply drink two of our 40oz or four of our 20oz bottles of Natural Spring or Naturally Alkaline premium bottled water to reach your daily water consumption goal.

OUNCE WATER has four options for you to choose from. You may purchase a case of 40oz or 20oz bottles of Natural Spring Water. Or you may purchase a case of 40oz or 20oz bottles of Naturally Alkaline Water.

OUNCE WATER comes from a protected underground water source. It is never touched by man, freeing it from additives and chemical processing. OUNCE WATER is pure from the earth. Additionally, OUNCE WATER is packaged in BPA-Free bottles.

You can find OUNCE WATER in stores throughout New York, New Jersey and Connecticut. It is also available for nationwide shipping to home or office via or

Thank you for making steps toward the healthiest version of yourself and getting OUNCEd with us!

Theo Rossi
Founder, CEO


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